I, too, thought this very same thing.
I was comforted with the thought that the allies are also using the media. Where the terrorists and now Saddam uses the media for communication, we use it for disinformation. Ingeniously, we adopt our outgoing messages to confound the enemy - a much more comfortable situation than relying on it as a means of communication.
Unfortunately, as things progress to the inevitable struggle, our position will become more and more deplorable. Saddam was right on one point - America cannot stand the sight of even a single casualty - we do not understand that to make an omlette you must break some eggs.