Hi everyone. so I work in the tanning industry, i have read and seen countless sun scare campaigns like the big burn (alberta health care psa), the "surgeon generals" report comparing uv exposure to smoking...the bad rap is endless. Problem is , its the exact opposite of what ive learned working here and doing my own research. I dont want to drink the proverbial kool aid so i do as much pro/con reading as i can. Im not a doctor so alot of the cancer stuff is hard for me to follow, or maybe i just know way more about vitamin d, but i can not seem to reconcile this stay out of the sun message , with what ive learned about biology, hormones, evolution, melanomas etc. I guess im kind of wondering what some educated people WITHOUT AN AGENDA have to say about the great tanning debate? or not even tanning, but uv exposure. i read once "if you dont need a flash light you need sunscreen". ..??? it makes sense to me, as a person living on the planet earth which revolves around the sun , that one be tolerant to it? How important is vit d? and the fact it is absorbed thru the skin and synthesized by the liver and kidney to produce a hormone .... these are important functions no? and doesnt sun exposure activate the reward center in our brain? that makes it necissary no? i was recently at a convention where it was mentioned that a rigor study ( sorry dont know if thats its name or the process) of all the scientific papers on the subject, will be peer reviewed and assigned a grade as to weather it is junk science or factual. it will take 5 yrs. In the meantime, your thoughts PF? I really feel like im missing something BIG to disagree with medical proffessionals on this .