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tv rating |
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| Jul18-05, 02:40 AM | #1 |
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tv rating
how do they figure out how many people have watched a certain show/event?
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| Jul18-05, 09:48 AM | #2 |
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They have a couple of ways.
1. Nielson families. Certain families are chosen by demographic and given a device that tracks their viewing habits (In the old days they had to keep a viewing journal. ) Each family respresents a certain percentage of the viewing public. 2. Telephone polling. They call a statistically significant number of people and ask them about their veiwing habits. |
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