Is Chocolate the New Way to Say 'I Love You'?

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Discussion Overview

The discussion revolves around the marketing strategies employed in a new Hershey's commercial that attempts to redefine the meanings of chocolate and flowers in the context of romantic gestures, particularly for Valentine's Day. Participants share their reactions to the commercial and explore the implications of such advertising on societal norms regarding expressions of love and apology.

Discussion Character

  • Debate/contested
  • Meta-discussion

Main Points Raised

  • Some participants find humor in the commercial's attempt to redefine flowers as apologies and chocolate as declarations of love, suggesting that it is a misguided marketing strategy.
  • Others argue that while diamonds are traditionally seen as lasting symbols of love, chocolate can also have a lasting impact, albeit in a different context.
  • There is a playful exchange about the implications of giving chocolate, with some suggesting that it could be perceived as a less serious gesture compared to flowers or diamonds.
  • One participant humorously notes that giving a Hershey bar for Valentine's Day might not convey the intended message of love, implying that it could be seen as inadequate.
  • Several participants engage in light-hearted banter about the romantic implications of chocolate and its effects on weight, suggesting a playful acknowledgment of the complexities of love and indulgence.

Areas of Agreement / Disagreement

Participants generally share a humorous skepticism about the commercial's messaging, but there is no consensus on whether chocolate can truly replace traditional symbols of love like flowers or diamonds. The discussion remains playful and light-hearted, with varying opinions on the effectiveness of the marketing strategy.

Contextual Notes

Participants express differing views on the cultural significance of chocolate versus flowers and diamonds, highlighting the subjective nature of romantic gestures and the influence of advertising on societal perceptions.

Ivan Seeking
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The new Hersheys commercial cracks me up! They are trying to redefine flowers as saying "I'm sorry", and chocolate as saying "I love you". And like the girl in the commercial says, who wants to hear "I'm sorry" for Valentines Day! :smile: Those advertising clowns kill me.

They have gotten us before: Diamond engagement rings were established as the norm by the diamond industry funded movie "Diamonds are a Girl's Best Friend". Also, Christmas is mostly an advertising sham.
 
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But diamonds last forever...
 
So can chocolate! Remember, a moment on the lips but a lifetime on the hips. :biggrin:
 
Ivan Seeking said:
So can chocolate! Remember, a moment on the lips but a lifetime on the hips. :biggrin:

:smile: :smile:

"Are you trying to make me fat?"

"No sweetie, just think of it as meaning i'll love you even after all the weight you gain from the chocolate"
 
Ivan Seeking said:
The new Hersheys commercial cracks me up! They are trying to redefine flowers as saying "I'm sorry", and chocolate as saying "I love you". And like the girl in the commercial says, who wants to hear "I'm sorry" for Valentines Day! :smile: Those advertising clowns kill me.

I saw that ad last night and thought it was hysterical! It's not just that they're trying to redefine flowers as "I'm sorry" and chocolate as "I love you," but that they're doing it for a Hershey bar! Just try giving a woman a Hershey bar for Valentine's Day and see what happens! :smile: It's one thing if you are just giving it to a friend with one of those cute little cards like the kids trade (then it's cute), but it does not say "I love you." It's more like, "I'm sorry I'm such a putz I only got you a Hershey bar for Valentine's Day." If they were going to try this marketing strategy, they could have at least tried it with their boxed "Pot O' Gold" chocolates. The thing is, some advertising firm is getting paid big bucks to come up with these ideas! :smile:
 
franznietzsche said:
:smile: :smile:

"Are you trying to make me fat?"

"No sweetie, just think of it as meaning i'll love you even after all the weight you gain from the chocolate"

Aww, it seems you're a romantic afterall. :smile: :-p
 
Moonbear said:
Aww, it seems you're a romantic afterall. :smile: :-p


No, that's that ability to always say the right thing that i was talking about.
 
I can't wait to see this commercial.
 

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