I'm not impressed with this article... should I be? One participant? Really? http://www.sciencedaily.com/releases/2011/10/111025091559.htm (Note, the peer-reviewed article was published in PLoS ONE:) Sakari Kallio, Jukka Hyönä, Antti Revonsuo, Pilleriin Sikka, Lauri Nummenmaa. The Existence of a Hypnotic State Revealed by Eye Movements. PLoS ONE, 2011; 6 (10): e26374 DOI: 10.1371/journal.pone.0026374 I'm still a skeptic when it comes to "one word cue" hypnosis.