A formula that should be easy for forum members

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Discussion Overview

The discussion revolves around creating a formula to determine a selling price based on cost, with the requirement that the profit margin decreases as the cost increases. Participants explore different mathematical functions to achieve a smooth transition in profit percentages across varying cost ranges.

Discussion Character

  • Exploratory
  • Mathematical reasoning

Main Points Raised

  • Raf seeks a formula that generates a selling price based on cost, with higher profit margins for lower costs and diminishing margins for higher costs.
  • Some participants suggest using an exponential function, specifically referencing the function e^(-x) to model the desired profit structure.
  • A participant provides a potential formula: (e^(-c) + 1) * c, noting that it satisfies the criteria of starting with a larger profit margin that levels off at higher costs.
  • There is a suggestion to adjust the base of the exponent to control the rate at which the profit percentage decreases.
  • Raf expresses difficulty in understanding the mathematical concepts and seeks clarification on how to implement the formula in Excel.
  • Another participant explains how to input the exponential function in Excel and suggests adding a constant to ensure a baseline profit.

Areas of Agreement / Disagreement

Participants generally agree on the use of an exponential function to model the pricing strategy, but there is no consensus on the exact implementation or adjustments needed for the formula.

Contextual Notes

Participants discuss the mathematical properties of exponential functions and their applicability to the pricing model, but there are unresolved questions regarding the specific adjustments and interpretations of the formula.

dhulqarten
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Hi,

I am trying to come up with a formula that will generate a price based on its cost. The only trick is that it can't be something constant like 20% or 30% more than the cost. It has to be a formula that adds a bigger profit on smaller numbers and lower profit on bigger numbers.

So on a straight forward 20% on top cost would be:

Cost*1.2=Price ---- so $1.00 cost would result $1.20 and $10.00 would result $12.00 and $100 cost would result $120.00

What i would like is smaller number costs from $0.50-$1.00 to be 150% profit, and 1.00 to 2.00 to be something like 100% profit, and 2.00-3.00 to be 75% profit and 5.00-10.00 to be 50% and 10.00-20.00 to be 25% and 20.00-50.00 to be 18% ---- except the curve the % change should be smooth in correlation to the increasing or decreasing of the cost price. So as the numbers are smaller (ex. $0.50 or $1.00) the percentage starts very high and decreases dramatically and levels out around $20.00-$80.00 and higher to 17-18%.

Any ideas on how to do this with a 1 line formula? Any help would be much appreciated.

-Raf
 
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The first thing that comes to mind is an exponential function. Try and play around with the function e-x to get something that does what you want
 
Hi Shredder,

I am terrible at math. I need to do this in excel --- any idea or an example of what you are trying to tell me? If you give me an example then i can get an idea and start to play around with it?

Raf
 
Basically you're looking for a function which is decreasing, starts off fairly large and then levels off

http://www.wolframalpha.com/input/?i=graph+e^(-x)+1+from+0+to+4

Looking at the graph it satisfies your criteria. If it cost you c dollars to buy the product, you could try selling it for (e-c+1)*c. For very large values of c you're making an arbitrarily small profit so you might want to shift the graph up by a little bit to guarantee a baseline profit. If you want to change how quickly your profit percentage drops, change the base of the exponent

http://www.wolframalpha.com/input/?i=graph+e^(-x)+1,+5^(-x)+1,+1.1^(-x)+1+from+0+to+4

All of those functions level out at a value of 1 for extremely large values of x, but they obviously do it at different rates
 
Hi Shredder,

Thanks for the prompt response... I understand by looking at the curve that it is the correct representation of the strategy i am trying to go for.. The problem is my understanding of mathematics behind it. What does the E stand for? I need to plug this in a excel file that will spit out the right number for me. So if my cost is .50 --- it spits our 1.50 and the higher Cost goes, the lower the % difference between cost and the number it spits out.

How can I structure your formula so that it is excel friendly?
 
f(x)=e^x is called the exponential function. You can look it up on Wikipedia. In excel you can input it as exp(x), or in this case c*(exp(-c)+1). In nice print (Latex), it looks like this:

[tex] c\cdot( e^{-c}+1)[/tex]

As Office Shredder suggested, you probably should add a base profit/cost:

[tex] c\cdot( e^{-c}+1) + k[/tex]
 
problem solved... thank you all so much!
 

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