SUMMARY
This discussion reveals how Google estimates user age based on cookie data. Participants shared their age ranges as interpreted by Google, with one user identified as 18-24 and another as 25-34. The humorous aspect of the conversation included exaggerated age results, such as one user being identified as 234 years old. The consensus indicates that Google's age estimation is based on stored cookie information.
PREREQUISITES
- Understanding of web cookies and their role in user tracking
- Familiarity with Google’s data collection practices
- Basic knowledge of online privacy implications
- Awareness of demographic targeting in digital marketing
NEXT STEPS
- Research Google Analytics and its demographic reporting features
- Learn about cookie management and user consent regulations
- Explore the implications of age targeting in online advertising
- Investigate privacy tools that limit cookie tracking
USEFUL FOR
Digital marketers, web developers, privacy advocates, and anyone interested in understanding how online platforms assess user demographics.