Let's think of a 2x2 matrix, which represents a linear transformation of the plane. I like to think of matrices as columns of numbers, not as rows. Then the left column of the matrix represents where the point (1,0) on the horizontal axis goes. The right column represents where the point (0,1) on the vertical axis goes.
Each time you multiply a matrix by another, you are following up one linear transformation by another. You can imagine how the (1,0) point moves after one transformation, and then how the resulting vector moves after the next. The rules for calculating products of matrices might be easier to think about that way.