The coefficient of the term \(x^4y^3\) in the expansion of \((3x-2y)^7\) is calculated using the multinomial coefficient. The solution involves computing \({7\choose4,3}(3x)^4(-2y)^3\), which simplifies to \(35(81x^4)(-8y^3)\). This results in \(-22,680x^4y^3\). Therefore, the coefficient is \(-22,680\). The discussion highlights the contributions of members who provided correct solutions.