I agree with Gokul. The question as stated is meaningless, because PE has to be defined with respect to some datum. Usually in KE<-->PE tradeoff questions, there is an obvious datum, and the object of the question is to understand how the total energy is conserved, and use that fact to help calculate the overall changes in KE and PE.
But my guess in this problem with the penny (even though it is not stated by the OP) is that the professor wanted the sharper students to realize that the rotational energy of the penny takes some of the available energy. So I think the correct way to solve this problem is to define the bottom plane of the ramp as the zero PE datum, calculate the initial PE from the starting height and mass of the penny, measure the final linear velocity of the penny, and calculate the moment of inertia for the penny to get the linear KE and angular KE for the penny. Then show the percentage of the initial PE that went into the final linear and rotational energy terms. The initial PE is 100% of the available energy, and the final rotational plus linear KE also add up to that 100% total. The interesting thing in this problem is how the rotational energy factor slows down the linear velocity at the bottom of the ramp. The lower the moment of inertia of the rolling object, the higher the exit velocity at the bottom of the ramp.
That's my guess as to what the prof was trying to get at. Too bad the problem was stated so badly.