In NO3-, the negative charge is on the oxygen. in molecular form, it would have been nitric acid, HNO3. there is an N-O-H bond, a N=O bond and a N<=O bond (dative).
In NO3-, the N-O-H bond becomes N-O^-
it has 5 'bonds' to oxygen. (1 double bond, 1 dative double bond and 1 single bond with O-)