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Futobingoro said:The efficiency of almost all economic processes grows logistically; i.e. businesses grow more efficient as they increase in size, but the trend reverses past a certain point. There is also the powerful force which drives businesses out of industries they do not a have a comparative advantage in.
But this does not explain why Daimler is doing fine and Chrysler is not. It has more to do with the rapidly fluctuating price of gasoline and the inability of companies to adjust to that change. The fact that the price of gasoline has always been high in Europe may be in Daimler's favor.
Last year when gas was $3.00 per gallon in the USA hybrid vehicles were selling at a premium, ie above msrp. This year even Toyota has an unsold surplus of hybrids.
Gone are the days when Boeing manufactured most of the parts for their aircraft. Contracting parts out (though fraught with some difficulties) has reduced the cost of the aircraft.
The auto industry is outsourcing.
“We are willing to import with the focus on being competitive,” said Tom LaSorda, Chrysler head during the Beijing International Automotive Exhibition. LaSorda also stated that within 6-12 months, Chrysler would point out cost reductions averaging $1,000 per vehicle, a portion of which comes from outsourcing.
And we can't blame it all on the cost of labor. Both Chrysler and Ford have sprawling factories in Mexico. Chrysler's HEMI engine is even made in Mexico.