Here is the "why" about the "sign flipping" (have patience with me, sometimes I don't explain things so well).
If we write:
$a < b$, then subtracting the same thing from both sides, still should preserve the "gap" between them:
$a - a < b - a$ (now, instead of comparing $a$ to $b$, we've "shifted" both amounts by $-a$...if $a$ was originally positive, this is $a$ units "to the left").
But, as anyone should know, $a - a = 0$, so we see that if:
$a < b$, then $0 < b - a$. We can run this argument backwards, if we start with:
$0 < b - a$, then surely $a < (b - a) + a$, so that: $a < (b + (-a)) + a = b + ((-a) + a) = b + 0 = b$.
So we could actually use this as a DEFINITION of "$<$":
$a$ is less than $b$, if $b - a$ is positive.
We could, in a similar fashion, go on to say that $a = b$ if $b - a = 0$, and $a > b$ if $b - a < 0$.
So let's say we KNOW, that $a < b$. What is the relationship between $-a$ and $-b$?
To find out, we need to look at the sign of $-b - (-a)$.
Now $-b - (-a) = - b + a = a - b = (-1)(b - a)$.
It may seem "obvious" that if $b - a > 0$, that $(-1)(b - a) < 0$, although to prove this, I would have to digress even more. I urge you to think about this, though.
Now, since $-b - (-a) = (-1)(b-a) < 0$, by our definition above, we conclude that $-a > -b$.
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It helps to keep the following examples in mind:
$3 < 4$, so $-4 < -3$ (this is the same as writing $-3 > -4$).
$-2 < 2$, so $-(-2) = 2 > -2$.
$-2 < -1$, so $-(-2) = 2 > 1 = -(-1)$.