My understanding of gravity in the context of GR is that mass warps space-time so that forward motion through time naturally results in special displacement. Think of yourself in a 3 dimensional coordinate system with the familiar X, Y, and Z axes. Now imagine a 4'th axis perpendicular to all 3 which represents a time coordinate, call it T. You are moving along a line within this 4 dimensional space-time at a constant rate according to your own watch, that is, each tick of your watch represents the same distance along that line regardless of which way the line is angled. This is why increasing your velocity along the X, Y, or Z axes reduces the distance you travel along the T axis. The presence of mass/energy/momentum distorts your coordinate system so that the X, Y, Z, and T axes are no longer all straight and perpendicular. Now obviously if there are no forces acting on you, then you will continue to travel in a "straight" line, but traveling in a "straight" line through a curvy coordinate system will result in changes to your X, Y, Z, and T coordinates which appear to describe a curved line. This curved line is the path of an object in free-fall.
Now back to the original question. At the event horizon of a black hole the coordinates are curved so that the T axis points toward the center of the black hole. At this point asking how fast an object is falling is kind of weird because you are asking about a velocity. Velocity has units of distance/time. An object falling through the event horizon is moving along its T axis so this "motion" would have units of time/time, and so is not really motion at all. Therefore a question about the velocity of an object falling into a black hole is a nonsensical question. It's like asking what the color 9 smells like.