The force the ground exerts on the ball is equal at all times to the force that the ball exerts on the ground. But that is irrelevant. The force that the ball exerts on the ground affects the ground. It does not affect the ball. The only force that is relevant is the force that the ground exerts on the ball.
As the ball hits the ground and compresses, the force exerted on the ball by the ground is slowing the ball down. Eventually the ball reaches its low point and starts rebounding upward. From that point on, the force exerted on the ball by the ground is speeding the ball up.
The relevant question is whether the [time integral of] the force of the ground on the ball during the compression is equal to the [time integral of] the force of the ground on the ball during the rebound. In general, the two will not be equal. Instead, the force during the rebound will be somewhat less. Often the ratio between the two will be more or less constant. That constant is called the "coefficient of restitution".