Why is CERN better known than ITER?

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The discussion highlights the disparity in public awareness between CERN and ITER, with many participants noting that while CERN receives significant media coverage, ITER, which has the potential for greater long-term impact on energy production through fusion, remains relatively unknown. The conversation suggests that CERN's established reputation, effective public relations, and historical contributions, such as advancements related to the internet, contribute to its prominence. Participants also reflect on the general public's fascination with theoretical physics over experimental physics, indicating that complex theories capture more interest than practical applications. The dialogue touches on the challenges of communicating less glamorous areas of physics to a lay audience and the importance of public perception in securing funding for scientific research. Overall, the thread underscores the complexities of public interest in science and the implications for funding and research priorities.
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I find it surprising that whilst the average person will know about CERN, due to its heavy coverage in the news and media, only very few people will have heard of ITER. This seems strange because ITER will probably have a much greater effect upon the average person's life than anything that may occur at the LHC at CERN.

I suppose the main reason is that the LHC turns on this year whereas ITER is still a decade away but I must admit I am still surprised by the general public's interest in the less applied areas of physics.
 
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It's because CERN is the first one listed in the phone book. If you want to have a well known particle accelerator you should name it AAA Particle Accelerator.
 
alexgmcm said:
... I must admit I am still surprised by the general public's interest in the less applied areas of physics.
The general public's interest in physics has always been in the less applied areas. How many pop-sci books can you name in Condensed Matter Physics?
 
alexgmcm said:
This seems strange because ITER will probably have a much greater effect upon the average person's life than anything that may occur at the LHC at CERN.
How do you know that !? Why would people even notice that their electricity is no longer produced with fission, but with fusion ? CERN is not just LHC and has already brought many things to us, such as PF (that is, internet)
 
CERN is old (started in 1954), has a great PR department (like claiming they invented the internet, while they only invented HTML and HTTP 0.9 or "recreate the big bang" etc...), and, well, did a lot of discoveries too :smile:
 
vanesch said:
like claiming they invented the internet
Well at least without their contribution it's not clear when it would have happen. How it happened is quite an interesting story.

But it's true that they have a complete army of PR compared to most of the other labs.
 
vanesch said:
like claiming they invented the internet

Yeah, after all, Al Gore never worked for them! :smile:
 
alexgmcm said:
I find it surprising that whilst the average person will know about CERN, due to its heavy coverage in the news and media, only very few people will have heard of ITER. This seems strange because ITER will probably have a much greater effect upon the average person's life than anything that may occur at the LHC at CERN.

I suppose the main reason is that the LHC turns on this year whereas ITER is still a decade away but I must admit I am still surprised by the general public's interest in the less applied areas of physics.

It's the same reason why Einstein is more well-known that Bardeen, even though Bardeen is the only person who has ever won the Nobel Prize in physics twice. It is certainly related to what Gokul is implying.

Zz.
 
ZapperZ said:
It is certainly related to what Gokul is implying.

Yup.. theoretical physics is just more interesting than experimental physics.

*runs and hides under a particle collider*[/color][/size]
 
  • #10
Is that your theoretical particle collider cristo?
 
  • #11
Kurdt said:
Is that your theoretical particle collider cristo?

Yup, that's right.. my collider of theoretical particles :biggrin:
 
  • #12
cristo said:
Yup.. theoretical physics is just more interesting than experimental physics.

*runs and hides under a particle collider*[/color][/size]

Er.. I don't think that's what I or Gokul is implying. Besides, Bardeen is actually a theorist, even though he was involved in the development of the transistor. BCS theory is certainly a theory.

Zz.
 
  • #13
ZapperZ said:
Er.. I don't think that's what I or Gokul is implying.

I know.. I was joking.
 
  • #14
Yeah, I suppose looking at some of the crazier parts of theoretical physics (making claims about time-travel and multiple universes etc.) in a pop-sci manner is probably more interesting to the general public than condensed matter physics.

But that is only because it is in a pop-sci manner, otherwise the theoretical side is probably even less accessible to the layman than the more experimental, applied areas.

For example, it is reasonable to explain superconductance in a simple manner as the lack of interaction between the electrons and the lattice due to the pseudo-spin created by cooper pairs which mean it behaves like a boson. But trying to explain twistor theory to a layman or the whole host of theories known as M-theory is pretty much impossible.

And yes, I think people will care that their power is generated by fusion instead of fission if it means the cost is greatly decreased whereas I see little reason for the layman to care about the existence of the Higgs Boson.

Someone should try and write a popular account of the less glamourous areas of physics just to see if it is possible to do so in an exciting yet accurate manner.
 
  • #15
cristo said:
Yup.. theoretical physics is just more interesting than experimental physics.

Every year we get a stream of freshmen who want to major in physics and when I ask why, they always say they are interested in "quantum" and "string theory" and "relativity". The catch? They have no idea what those things are even about.

I admit I was the same way, except I hadn't heard about "string theory" until I was already majoring in physics.

It's kind of like how when people think of the military, they think of commandos, and not the engineers, the cooks, the janitors, etc.
 
  • #16
It's kind of like how when people think of the military

I think about the bullets and the bombs.

Its all about the PR which then eventually relates to money. Why do people buy Dell PCs when they are over priced pieces of @#$%? Its because they shove there name down everyones throat so when someone needs a new laptop, they immediately think Dell. So when governments get money to spend on science, they think CERN.
 
  • #17
Topher925 said:
So when governments get money to spend on science, they think CERN.

Come on, that's just nonsense.
 
  • #18
cristo said:
Come on, that's just nonsense.

Which part? The government spending money on science or them giving it to CERN?
 
Last edited:
  • #19
So when governments get money to spend on science, they think CERN.

Come on, that's just nonsense.
True - they spend it on renaming PPARC again.
 
  • #20
Topher925 said:
Which part? The government spending money or science or them giving it to CERN?

Your implication that there is some guy sat in a government office that suddenly thinks "hey, I need to spend some money, and this guy from CERN was on the news last night.. let's give it to them."

mgb_phys said:
True - they spend it on renaming PPARC again.

Haha.. that was a lot of money spent!
 
  • #21
cristo said:
Your implication that there is some guy sat in a government office that suddenly thinks "hey, I need to spend some money, and this guy from CERN was on the news last night.. let's give it to them."

Don't be silly. Everyone knows that governments are ultimately controlled by large corporations and conglomerates. The guy doesn't sit in a government office he sits in his penthouse sweet on the top floor of a sky scraper. Guys like that give out money to evade paying higher taxes and other such reasons.
 
  • #22
can't argue with that
 
  • #23
Unless you intend giving some references, I suggest you refrain from brandishing misinformation around the forums like that.
 
  • #24
What, the National Ignition Facility at Livermore is chopped liver? 1.8 million joules in ultra violet by 2009. 2.5 million in infrared already. They'll easily beat ITER at achieving controlled fusion. If inertial confinement works.
 
  • #25
Topher925 said:
Guys like that give out money to evade paying higher taxes and other such reasons.
You really have no clue what you are talking about. This is irrelevant to CERN, it receives money only from Member State public taxes.
 
  • #26
humanino said:
You really have no clue what you are talking about. This is irrelevant to CERN, it receives money only from Member State public taxes.

Oh Really?

Physicists and their funding agencies from both Member and non-Member States are responsible for the financing,
http://public.web.cern.ch/public/en/About/Global-en.html

three-year project, led by CERN, gathers 21 partners from research organizations, computer science and industry
http://it-dep-tt.web.cern.ch/it-dep-tt/Documentation/TT_Documents/FC_paper_on_IT_and_GRID.doc

Yes I know, the majority of funding comes from state members but I think my original point still stands. If you keep something a hot topic, its going to get the most attention. After all who decided that these states were going to have a public tax for CERN? Did each citizen of the state vote on it or was it state representatives (connected peoples) that made the decision?
 
  • #27
Topher925 said:
Oh Really?
Yes, sure. I also contributed once to CERN, I dropped a penny there once.
 
  • #28
humanino said:
Yes, sure. I also contributed once to CERN, I dropped a penny there once.

wouldn't that be a cernt?
 
  • #29
minorwork said:
What, the National Ignition Facility at Livermore is chopped liver? 1.8 million joules in ultra violet by 2009. 2.5 million in infrared already. They'll easily beat ITER at achieving controlled fusion. If inertial confinement works.

I hope they won't create a black hole ! (runs and hides :smile: )
 
  • #30
vanesch said:
I hope they won't create a black hole ! (runs and hides :smile: )
And I thought Chicken Little was just a fairy tale. The woo woos are having a field day with timely black holes created at CERN going back and causing the Tunguska explosion. Well, OK, that was me poking fun at their wild imaginations at another site. I'm waiting to see if one of them starts running with the idea.:smile:
 

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