What is Introducing: Definition and 67 Discussions

BBC Music Introducing is BBC Radio's platform supporting unsigned, undiscovered, and under-the-radar UK talent. It gives artists the opportunity to be played on Local BBC Radio and nationally on Radio 1, 1Xtra, Radio 2, 6 Music, the Asian Network and Radio 3, as well as playing Introducing stages at festivals such as Glastonbury, Reading and Leeds and Radio 1's Big Weekend. Since launching in 2007, Introducing has helped launch the careers of Izzy Bizu, George Ezra, Jack Garratt, Florence + the Machine, Ed Sheeran, Jake Bugg, Catfish and the Bottlemen, James Bay and Little Simz.
In 2010 BBC Music Introducing was awarded the best new platform to discover music at the BT Digital Music Awards. In May 2011, BBC Music Introducing won the Gold award for Best Use of Multiplatform at the Sony Radio Academy Awards. In 2017, BBC Music Introducing celebrated its 10th anniversary with a live concert at Brixton's O2 Academy with George Ezra, Slaves, Rae Morris, Everything Everything, Nao and more performing live on BBC Radio 1.
Since 5 January 2013, every BBC Local Radio station across England and the Channel Islands broadcasts a BBC Music Introducing programme at 8pm on Saturday evenings. It also broadcasts in Wales, Scotland and Northern Ireland on Friday (Scot), Saturday (Wales) and Monday (NI) nights. There are more than 190,000 registered artists and 470,000 tracks uploaded to the BBC Music Introducing website, who get played weekly across Introducing shows on BBC radio, each reflecting its local music scene around the country.

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