...In the course of all this, six American soldiers were wounded, including two of the Bradley crewmen, who were quickly rescued and evacuated leaving the wrecked vehicle behind. Later, a crowd gathered, including children; the black and yellow banner of Abu Musab al-Zarqawi's Tawhid and Jihad terrorist group was brought out; members of the Arab media appeared to do TV reports; time passed – three hours according to the BBC – and then two American helicopters returned, made several passes over the vehicle with the black banner by now stuffed in the Bradley's gun barrel and the guerrilla fighters evidently long gone.
At that point, according to Patrick J. McDonnell of the Los Angeles Times, the helicopter pilots let loose a barrage of "seven rockets and 30 high-caliber machine-gun rounds onto a crowded Baghdad street," an action American officials later deemed "an appropriate response." The vehicle was pulverized and thirteen people, evidently mainly bystanders including a girl, died and many more were wounded. Most important, in terms of the attention the incident has received, Mazen Tomeizi, a Palestinian producer for the al-Arabiya satellite network of Dubai was killed in the attack while on camera, his blood spattering the lens, and Seif Fouad, a Reuters cameraman, was wounded. The scene of Tomeizi dying, while crying out, "Seif, Seif! I'm going to die. I'm going to die," which briefly made primetime news in the U.S., was shown over and over again on Arab networks, to local and regional outrage.