http://www.amazon.co.uk/gp/bestsellers/books/278434/ref=pd_ts_b_nav/026-8303087-5718006 The UK edition of Not Even Wrong is running ahead of Lisa Randall's Warped Passages, and Brian Greene's two most popular books: The Elegant Universe and The Fabric of the Cosmos, at least according to this amazon.co list. The link is to the "particle and high-energy physics" bestseller list. here is a sample as of Monday 11 AM pacific. I have highlighted mass-audience or non-specialist books to show some of the competition, although NEW does not seem to have been intended for mass audience. ===UK amazon bestseller list--particle and high energy physics=== 1. Not Even Wrong: The Failure of String Theory and the Continuing Challenge to Unify the Laws of Physics by Peter Woit 2. Problems and Solutions: Group Theory in Physics by M. Aivazis 3. Ion Traps (International Series of Monographs on Physics) by P.K. Ghosh 4. The Particle Odyssey: A Journey to the Heart of Matter by Frank Close 5. Warped Passages: Unravelling the Universe's Hidden Dimensions (Penguin Press Science S.) by Lisa Randall 6. Radiation Detection and Measurement 3rd Edition by Glenn F. Knoll 7. Deep Down Things: The Breathtaking Beauty of Particle Physics by Bruce A. Schumm 8. Introduction to High Energy Physics by Donald H. Perkins 9. Particle Physics: A Very Short Introduction (Very Short Introduction S.) by Frank Close 10. The Ideas of Particle Physics: An Introduction for Scientists by Guy D. Coughlan 11. Particle Physics (Manchester Physics S.) by B.R. Martin 12. Path Integral Methods in Quantum Field Theory (Cambridge Monographs on Mathematical Physics) by R.J. Rivers 13. The Elegant Universe: Superstrings, Hidden Dimensions and the Quest for the Ultimate Theory by Brian Greene 14. The Quantum Theory of Fields 3 Volume Set: v. 1-3 by Steven Weinberg 15. Introduction to Elementary Particles by D. Griffiths 16. The Fabric of the Cosmos: Space, Time and the Texture of Reality (Allen Lane Science S.) by Brian Greene 17. Symmetry and Beautiful Universe by Leon M. Lederman ... ... ======= I have found UK amazon makes errors in generating its lists, sometimes picks the wrong editions etc. So it is not entirely reliable. Plus the list is volatile, it changes hourly. However this can give a rough idea of how sales of NEW are going in UK.