Yes, [itex]\varphi[/itex] is the phase difference. To add a little more explanation; as I said previously, a maxima occurs when [itex]\rho[/itex] is maximal, or when,
[tex]\cos\left(\frac{\varphi}{2}\right) = 1 \Rightarrow \frac{\varphi}{2} = n\pi \hspace{1cm}n\in\mathhbb{Z}[/tex]
So a maxima occurs when the phase difference between the two waves is,
[tex]\varphi = 2n\pi \hspace{1cm}n\in\mathbb{Z}[/tex]
which corresponds to a complete wavelength, which is the expression you stated above. Now, this is the RHS of the equation we are attempting to derive, so we're half way there. Next, you need to work out how the relate the angle of the maxima to the wavelength. To do this, try working out the path difference between the two waves, notice that their paths are parallel until they interfere.