Discover Wizmark: Interactive Urinal Communicator Advertising

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Discussion Overview

The discussion revolves around the concept of Wizmark, an interactive urinal communicator designed for advertising in men's restrooms. Participants explore its potential applications, humorous implications, and societal reactions, touching on themes of marketing, technology, and public behavior.

Discussion Character

  • Exploratory
  • Debate/contested
  • Conceptual clarification

Main Points Raised

  • Some participants highlight the originality of Wizmark as a marketing tool that captures the attention of a targeted male audience in a unique setting.
  • There are humorous concerns about the potential for surprise reactions from users, such as accidentally causing a mess due to the device's interactive features.
  • Several participants speculate about future iterations of the product, including versions for toilets that could provide humorous commentary or health-related advice.
  • Some express skepticism about purchasing products advertised on such devices, suggesting a reluctance to engage with marketing in this manner.
  • There are playful suggestions about joke versions of the product that could enhance its appeal, such as those that laugh or comment on personal attributes.

Areas of Agreement / Disagreement

Participants generally share a humorous perspective on the topic, but there is no consensus on the appropriateness or desirability of such advertising methods. Multiple competing views on the implications and future of interactive restroom advertising remain evident.

Contextual Notes

Some discussions include speculative ideas about the capabilities of future devices, such as personalized advertising based on user characteristics, which remain unverified and hypothetical.

Who May Find This Useful

Readers interested in marketing innovations, public behavior, and the intersection of technology and humor may find this discussion engaging.

edward
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I guess it had to happen sooner or later. In this age of mass marketing and advertising a new venue has been born. They were originally intended to alert men in bars and clubs not to drink and drive. The state of New Mexico has purchased 500 of them, but the cakes have now gone commercial.

Don't worry ladies, a version which will be installed in the potty is coming soon to a location near you.

Discover Wizmark, the interactive urinal communicator, its advertising you can't help but look at. An idea so original, it has everyone talking. Wizmark is based on one unwritten rule of men's room etiquette; when using a urinal, never stare at the person next to you. Every male knows that when he is using a urinal, he can look anyway he wants, except left or right. Realizing this unwritten code, the appeal of this marketing concept to you as an advertiser is that it effectively assures your ad will attract the attention of, and be read by, the ever elusive targeted male audience you are constantly aiming for. Wizmark's interactive capabilities will get results, providing the perfect guerilla marketing medium for men of all ages.

As a one-of-a-kind, fully functional interactive device, Wizmark can talk, sing, or flash a string of lights around a promotional message when greeting a "visitor". The large anti-glare, water-proof viewing screen is strategically located just above the drain to ensure guaranteed viewing without interruptions. Using the elements of surprise and humor in a truly unique location will allow Wizmark, in combination with your ad, to make a lasting impression on every male that sees it.

http://www.wizmark.com/

Here in Tucson we already have advertising on the sides of school buses. I am waiting to see one that says: "Tenth Grade Brought To You By Bud Light"
 
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I'm just laughing at the company name. :smile:
 
...Using the elements of surprise ...
The first time a 'customer' gets surprised by the blinking lights and talking urinal cake, he's going to be so surprised he pees on the guys standing at the urinals next to him.

That's just the sort of thing that will scare the piss out of someone.
 
BobG said:
The first time a 'customer' gets surprised by the blinking lights and talking urinal cake, he's going to be so surprised he pees on the guys standing at the urinals next to him.

That's just the sort of thing that will scare the piss out of someone.

Hmm makes me wonder what the ones to be mounted in the potties will do.
 
Someone is going to come up with a joke version of one of these talking urinal deodorizer cakes that starts laughing when approached.. Its going to out sell the clapper and the Chia pet.:biggrin:
 
I vow, right now, that I will never buy anything that's advertised on a talking toilet.
 
Ivan Seeking said:
Just wait until your toilet tells you to cut back on the pizza. And you know that toilets that make wise cracks can't be too far out. :biggrin:

Smart Toilets
http://www.cnn.com/2005/TECH/06/28/spark.toilet/index.html

:smile: :smile: I wonder if one of those toilets would clash with my retro pedestal sink.
 
hypatia said:
I vow, right now, that I will never buy anything that's advertised on a talking toilet.

Not even TP? :wink:
 
  • #10
edward said:
Someone is going to come up with a joke version of one of these talking urinal deodorizer cakes that starts laughing when approached.. Its going to out sell the clapper and the Chia pet.:biggrin:

I'd put them in every urinal at work :smile:
 
  • #11
I wonder if they'll sell one that comments on "size". :smile:
 
  • #12
Curious3141 said:
I wonder if they'll sell one that comments on "size". :smile:

In a joke version it could comment on just about anything.:wink:

There is no end to where the serious use of this device could go. I would imagine that these things will eventually be able to scan the persons height and width and then advertise an appropriate product. It could say for instance:
"Buy Hershey's Chocolate" or "try a refreshing Diet Pepsi."
 

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