It is the integral of a force over the distance. What this means is it tells you how much energy is being put into a system, regardless of time, which makes it useful to express a system as a state function such as energy. When you talk about a conservative force, it is the potential energy, which helps us explain why orbits work. In orbits and other oscillatory motions in classical mechanics governed by conservative forces, it is as if the potential energy and the kinetic energy (a measure of 'how fast you are' [squared times half the mass]) are playing ball, constantly moving energy back and forth between states, as energy is a state function. Again useful when you aren't worried about time.
As for electronics and electrical engineering, we have a conservative force, however, the source does not have an infinite amount of energy, i.e. the battery drains out. The work generated by a battery is regarded as a potential, a bucket with a certain amount of water. It is more useful to use the electric fields, which can be thought of as odors, rather than the force.
Protons: emit positive odors, hate positive odors, like negative odors.
Electrons: emit negative odors, hate negative odors, like positive odors.
The further away the particle is from a the source of an odor, it senses that said odor as less potent.
If the particle likes the odor, it will move closer, if it hates it, it will move away.
Also they can't smell themselves, so we are golden with those rules.
So we need to use a different quantity, electric tension, the integral of the electric field over distance. This is not however a measure of energy, but this quantity is constant to every power source (in theory) and does not care whether you have 1 meter wire or 10 meters of the same wire, the tension is the same. With that we can conclude the electric field decreases if it is a longer wire, in a sense the longer wire has more resistance, how hard it is for the battery to generate a field with the given tension.
The real method of proving resistance though involves more math and vector analysis, but at the end of the day V=IR, ohm's law, will pop in your notebook.
We know resistance is how hard it is to generate a field, and know what is Voltage (electric tension), what is I? Well, within the real proof you will find that I is the current, how much charge is being transferred at a given time. I know you have requested no maths, but it is virtually impossible for me to base my explanations on anything but. Then again the language of physics IS math so please bare with me as I wave my hands with math that would surely make mathematicians scream at me.
If we apply just a little calculus:
F=qE
∫F⋅ds=∫qE⋅ds
because our charge q is of a point charge, we can take it outside of the integral and thus:
U=qV
where U is energy, and V is the voltage
but wait we have current not charge, and current is the change of charge over time:
(d/dt)U=(d/dt)qV
For the purposes of demonstration we shall assume constant voltage (DC) so V remains as is:
dU/dt=V(dq/dt)
Now we got Power, change of energy for a given time, we shall denote that as P.
P=VI [from ohm's law: P=IV=I2R=V2/R]
So now finally after all this math we can summarize:
Each battery has a certain capacity, the amount of energy it holds, it is your bank account in circuits. When a circuit is connected, it will allow a current to flow, like a service company, however no service is free, it needs food, so it will require you to pay money, but unlike a service which will want money in regular intervals, the circuit will require you to apply power constantly. If you run out of energy, the circuit will stop giving you service.
Physically, work is the difference between an extreme state to a state of equilibrium for non-conservative forces. Charges will happily move to where they want to be, state of equilibrium, but for that they lose energy. Although the electric force is conservative for the purposes of most circuits, you have some form of friction, which isn't conservative, which is why electrons don't flow forever in an oscillatory motion. In regard to the salmon analogy, they are not flowing upstream, they flow downstream, they just hit rocks on the way. A clumsy fish that is I should say.
I should stress though, analogies are okay to get you started, but as you progress you need to treat the electric circuit as it is, an electric circuit. It'll help you understand the basics of ohm's law but once you start to look at RC circuits, semiconductor circuits, electro-mechanical machinery etc., you are getting into the realms of differential equations, and analogies will not solve you those equations, they can only get you as far as to express the circuit in terms of its components in a differential equation. At that point and on work is the amount you pay for the circuit to keep working. That is from an engineering point of view.