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I didn't realize an industry was being so aggresively developed around this.
But many say companies are exploiting parents' paranoia
NEW YORK - When Marla Dalton was expecting, she read the pregnancy magazines, picked up pamphlets at her doctor’s office and logged on to mom-centric Web sites and chat rooms. In the process, she was inundated by marketing imploring her to privately store her twins’ umbilical cord blood.
Was this really a once-in-a-lifetime opportunity to capture blood rich with stem cells that could potentially save the twins or a family member from serious diseases and conditions, she wondered. Was it was worth the collection and processing fees, many ranging from $1,000 to $1,740 per child? Plus a likely $95 annual storage fee.
“It was really stressful. The marketing makes you feel guilty,” the 41-year old engineer said. “There is this feeling that if you don’t do it, you are not doing something to save your child’s life.”
http://msnbc.msn.com/id/4702857/
But many say companies are exploiting parents' paranoia
NEW YORK - When Marla Dalton was expecting, she read the pregnancy magazines, picked up pamphlets at her doctor’s office and logged on to mom-centric Web sites and chat rooms. In the process, she was inundated by marketing imploring her to privately store her twins’ umbilical cord blood.
Was this really a once-in-a-lifetime opportunity to capture blood rich with stem cells that could potentially save the twins or a family member from serious diseases and conditions, she wondered. Was it was worth the collection and processing fees, many ranging from $1,000 to $1,740 per child? Plus a likely $95 annual storage fee.
“It was really stressful. The marketing makes you feel guilty,” the 41-year old engineer said. “There is this feeling that if you don’t do it, you are not doing something to save your child’s life.”
http://msnbc.msn.com/id/4702857/