On each of the contours we have to define the function
f(z) = (1-z^3)^(-1/3)
We have:
1-z^3 = [1-z][exp(2 pi i/3) - z][exp(4 pi i/3) - z]
For the first contour, we need to choose the branch cuts so that they don't intersect the first contour (but they may intersect the other contours). So, we can choose the branch cut at z = 1 to point downward, at z = exp(2 pi i/3) to point to the left and at z = exp(4 pi i/3) to point downward. You don't have to bother about the precise details.
Then we need to define the polar angles to fix f(z) unambiguosly on the first contour. Let's denote the definition of f(z) that we'll choose by f1(z). Consider the polar coordinates for 1-z, exp(2 pi i/3) - z, and
exp(4 pi i/3) - z. Let's make this (arbitrary) choice:
For 1 - z we take the polar angle to be zero for real z smaller than 1.
For exp(2 pi i/3) - z we take the polar angle to be 2 pi/3 for
z = r exp(2 pi i/3) and r<1
For exp(4 pi i/3) - z we take the polar angle to be 4 pi/3 for
z = r exp(4 pi i/3) and r<1
This choice makes f1(z) real on the real axis between zero and 1, but note that you could have made any arbitrary choice. Now, with the polar angles defined in particular directions and the branch cuts chosen, f1(z) is completely fixed.
The integral from zero to 1 is then the desired integral I.
The integral from exp(2 pi i/3) to zero is minus the integral from zero to exp(2 pi i/3). If you substitute z = x exp(i pi i/3), then you see that the integral becomes minus exp(2 pi i/3) I. Note that it follows from the way we defined f1(z) that f1[r exp(2 pi i/3)] = f1(r) for real r < 1.
On contour 2, we define f2(z) by taking f1(z) and analytically continuing it from points r exp(2 pi i/3) for r > 1. This ensures that on the big circle with radius R, we end up integrating a single analytical function. This means that the polar angles are completely fixed, as they are continued in a continuous way from the way f1(z) was defined. The branch cuts for f2 are chosen such that they don't intersect contour 2.
It is then easy to see that the integral from zero to exp(2 pi i/3) is I. To see this, consider f2[r exp(2 pi i/3)] for r < 1. Since f2 is analytically continued from f1 for r > 1, the polar angle of
exp(2 pi i/3)-z for r < 1 is 2 pi. This is because the polar angle has to agree with the way f1 was defined for r > 1 and if you walk around the branch point anti-clockwise to arrive at r < 1, you cannot encounter any branch cuts, so the polar angle will increase to 2 pi. The branch cut must be chosen so as not to intersect contour 2, so it could be chosen to point into contour 1.