How can the 'Chip' computer be sold for $9 when the processor alone costs $26?

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The discussion centers on the pricing strategy of a $9 computer, questioning how it can be sold at such a low price when the processor alone costs $26. Participants highlight the difference between retail and wholesale pricing, suggesting that bulk orders significantly reduce costs. The concept of loss-leader pricing is mentioned, where companies sell products at a loss to gain market share or drive future sales through services. Comparisons are drawn to other consumer electronics, like DVD players, which are sold at prices far below their component costs. The conversation also touches on broader economic models, including the cell phone industry and automotive options, indicating that profits often come from ancillary services rather than the initial sale price. Overall, skepticism about the sustainability of such pricing strategies is expressed, alongside acknowledgment of the underlying business models that support them.
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thankz said:
how are they able to sell this 'computer' for 9 bucks when the processer on it cost $26?
Where does it say it costs $26?
 
ti's website, mind you that was for just one version of the arm microcontroller but with the extra logic needed to support the peripherals I don't see it being any cheaper.cheap cell phones is what I would compare this to but they make those by the million and sell at cost to later get the money back in service fees.
 
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The price TI charges the public for a single chip and the price they charge a vendor who orders 3 million of them are easily an order of magnitude off.
 
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Likes CWatters and billy_joule
+1 for Hepth.

thanks: are you unfamiliar with single-item retail price versus bulk wholesale price, or the concept if loss-leader products?
 
yes I'm familiar with those terms, I'm trying to find an on-line vendor of allwinner chips, the chips used and there doesn't seem to be one that's obvious.i'll stay skeptical.
 
thankz said:
yes I'm familiar with those terms, I'm trying to find an on-line vendor of allwinner chips, the chips used and there doesn't seem to be one that's obvious.i'll stay sceptical.

you shouldn't really as it's a totally valid reason

consider how they can sell DVD players for $39 when the combined retail price of all the parts would be $400 - 500

and that $39 includes manufacturing, freight to wherever in the world and markup by the wholesaler and retailer
The manufacturing cost can only amount to a max of around $15 !

Dave
 
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your right about that, I've noticed with consumer electronics that they seem to be giving this stuff away. maybe it's a conspiracy meant to employ the Chinese, limit fossil fuel usage (though I don't see how) and keep the poor pacified?
 
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I think you already answered your own question with post #3: it's the cell phone model.

Similarly, on cars most of the profits come in selling options: the standalone GPS option on my car was $1400.
 
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