You appear to be asking how Einstein gets from these equations:
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to these equations:
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Take, for example, the equation for ##\xi##. Recall that Einstein uses the symbol ##x'## to denote ##x-vt##. (See near the top of page 6 in
your link.) Thus,
$$\xi = a \frac{c^2}{c^2-v^2}x' = a \frac{c^2}{c^2-v^2}\left( x-ct \right) = \frac{a}{1-v^2/c^2}\left( x-ct \right) = \frac{a}{\sqrt{1-v^2/c^2}}\frac{1}{\sqrt{1-v^2/c^2}}\left( x-vt \right)$$
The symbol ##a## represents a yet-to-be-determined function of ##v##. Einstein originally used the notation ##\phi(v)## to denote this unknown function. (See near the bottom of page 6 in
your link.) However, later when Einstein writes his results at the bottom of page 7, he redefines the notation ##\phi(v)## to denote ##\frac{a}{\sqrt{1-v^2/c^2}}##. This is certainly OK, but it could be a bit confusing. ##\phi(v)## is still a yet-to-be-determined function of ##v##.
Einstein uses ##\beta## to denote ##\frac{1}{\sqrt{1-v^2/c^2}}##. So, using these definitions of ##\phi(v)## and ##\beta##, we arrive at Einstein's result $$\xi = \phi(v) \beta \left( x-ct \right).$$The results for ##\tau, \eta##, and ##\zeta## can be obtained in a similar manner.
Einstein later argues that the unknown function ##\phi(v)## is actually independent of ##v## and equals 1. At this point, he has finally finished his derivation of the LT equations given at the bottom of page 9.