Air feels cold when moving at high speeds because it effectively carries heat away from the body faster than still air, creating a cooling sensation. This phenomenon is not due to a change in the air's actual temperature but rather the increased heat transfer facilitated by forced convection. Wind chill is a practical example of this effect, where moving air enhances heat loss from the body, making it feel colder. Conversely, in hot conditions, moving air can feel warmer as it accelerates heat transfer to the body. The discussion also touches on the complexities of measuring temperature in airflow and the principles of Newton's laws of cooling and the Bernoulli effect.