To stand out in competitive graduate program applications, particularly for PhD candidates, it's essential to go beyond a high GPA and GRE scores. Engaging in research during undergraduate studies is crucial, as it not only enhances one's application but also helps secure strong letters of recommendation, which play a significant role in admissions decisions. Familiarity with current research in one's field and publishing Master's research in journals or conferences are recommended strategies. Additionally, prospective students should actively reach out to faculty about research opportunities that align with their interests. Understanding the specific programs being applied to, including visiting campuses and interacting with current students and professors, can provide valuable insights and demonstrate genuine interest, further strengthening an application.