Is PETA's use of slavery as a comparison for animal suffering appropriate?

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PETA faced backlash after a recent exhibit in New Haven, Connecticut, was labeled as racist by a protester, prompting criticism from national civil rights organizations. The controversy echoes previous incidents, including a campaign that compared the suffering of Holocaust victims to that of factory animals, which PETA had to apologize for. Critics argue that PETA's approach, which seems to equate animal suffering with human suffering, undermines the value of human lives and can be seen as insincere in their advocacy for animal rights. The discussion highlights the tension between animal rights activism and sensitivity to historical injustices.
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http://news.yahoo.com/s/ap/20050913/ap_on_re_us/peta_campaign

PETA came under fire after a man began yelling that the exhibit was racist during an Aug. 8 showing in New Haven, Conn. National civil rights groups said the comparison demeaned blacks.
PETA, based in Norfolk, apologized earlier this year for a campaign comparing the suffering of Holocaust victims with that of factory animals. That campaign ran from February 2003 to October 2004.

Yeah, I know, another PETA thread. Whatever.
 
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if members of peta valued animal lives more then human ones, i would think 'well that's what they believe' and wouldn't have bitter thoughts in my mind of peta when they offend others with such a display. i have never heard of peta martyrs demonstrating this fact. they are implying that animal life is as valuable as human life with the intent of inspiring compassion for animals, but they are just doing what they can to achieve their goals, even if means being insincere
 
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