Social media affects public opinion

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Twitter significantly influences public opinion, with early advantages in opinion gaining momentum over time, leading to a stabilized state that is hard to alter. Users tend to focus on persuading others rather than acknowledging shifts in their own beliefs, which exacerbates issues related to misinformation, particularly in political and scientific contexts. The discussion raises concerns about the impact of agendas and financial interests on public discourse. Additionally, the complexity of public opinions is noted, as multiple stable viewpoints can exist simultaneously, challenging the model's assertion that only one majority view can dominate.
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How Twitter shapes public opinion
http://phys.org/news/2014-03-twitter-opinion.html

Since public opinion levels off and evolves into an ordered state within a short time, small advantages of one opinion in the early stages can turn into a bigger advantage during the evolution of public opinion, Xiong said.
"Once public opinion stabilizes, it's difficult to change," he added.
The work also revealed that Twitter users overall are more likely to work to change the opinions of others than to admit to changes of their own.

This is a big problem with misinformation especially in politics and sciences. People with agendas and money can be damaging.
 
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The work also revealed that Twitter users overall are more likely to work to change the opinions of others than to admit to changes of their own.
[irony]How unexpected[/irony]

There are so many public opinions with two (or even more) stable sides, not limited to minority views*. How does the model explain those? It is not explained in the article.


*if the limit is 50% as in votes, there can be just a single non-minority view, but then the statement "there won't be more than one majority view" is pointless.
 
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