I'm watching (on TV) a very well-known person apologize for a remark she made that was very inappropriate. This post isn't about the person or the comment; it's about apologies. It seems there is a misunderstanding of how to apologize, these days. I hear variations of, "I regret my comments were offensive to you." Is that an apology? No! If you screw up, say, "I screwed up." Explain that there was no malicious intent -- and mean it!! Everyone screws up; no one is expected to be perfect. Here's a decent guide I found: http://www.perfectapology.com/index.html Does anyone else notice this lack of apology etiquette?