Synthetic Pyrethroids, often labeled as "New Age Insecticides," are designed to target specific insect pests while minimizing effects on non-target organisms, making them theoretically safer for mammals. A key chemical component of these insecticides is tetramethrin, which has been in use for many years. Their classification as "new" stems from their selective action, as they exhibit reduced acetylcholine esterase activity until metabolized by insects, a process that does not occur in mammals. This specificity contributes to their effectiveness and safety profile in pest control applications.