To determine the value of p for collinearity of points A, B, and C, the position vectors are assigned coordinates based on their definitions. The condition for collinearity requires that the gradients between any two points remain constant. The discussion also introduces additional vector problems, including expressing vector OA as a column vector and finding the unit vector in the direction of vector AB. Participants are encouraged to show their work and apply their knowledge of unit vectors and magnitudes. The conversation emphasizes the importance of understanding vector relationships in coordinate geometry.