When a golf ball bounces on carpet, it loses energy compared to bouncing on concrete due to the carpet's ability to absorb some of that energy. The energy is transferred to the carpet, causing it to deform and store potential energy temporarily. As the carpet recoils, it releases some of that energy, but not all of it is returned to the ball, resulting in a lower bounce. The interaction can be likened to the mechanics of a crumple zone in a car, where energy absorption occurs during impact. Overall, the energy lost by the ball is primarily converted into kinetic energy within the carpet and dissipated as heat.