Cell broadcast technology is a viable option for updating university campuses about issues on the ground, as it functions similarly to text messages and is already supported by most mobile networks and devices. Current infrastructure does not require significant investment in new towers or software, making implementation more feasible. However, the actual adoption rates among students and faculty may vary, and understanding the percentage of compatible phones is crucial for effective communication. While cell broadcasts can provide timely updates, they may not be as widely utilized as traditional mass emails or text messages. Overall, exploring the economics and user engagement of cell broadcast systems could enhance campus communication strategies.